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Our marketing strategy is all about making impressions worldwide. It’s about creating global connections and establishing true consumer engagement. It’s about leveraging exposure, innovation and international impact to showcase the listings our network represents to a broad audience of consumers. We also know, however, that local marketing is at the very core of our strategy. The Florida Keys are a global destination, which is why we believe some of the best opportunities are presented to us right in our own cities. Our listings, agents, and our company are constantly promoted in local publications such as The Reporter newspaper, Homes and Land, The Real Estate Book, Estates and Home of the Florida Keys, and Unwind Magazine.
List Local, Market Global
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